Same words, three compositions. Nothing is default until you pick one; the domain is not attached yet.
Ink hero with the live lens, paper body. The recommendation.
BAll paper, editorial and typographic; the lens as an ink seal.
CThe whole page on ink; the lens fills the opening; cinematic.
Staging only. Pick with: python3 tools/build_site.py --promote a|b|c, then the domain.